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Today, Rachel Roginski, Principal at Pinnacle Advisory Group - a top hotel asset management firm - shares her take on our State of the Hotel Industry research.
The Big Idea: Leverage Technology for Financial Results
Observation: Technology adoption in hospitality has traditionally lagged, but Rachel points out that innovative tools are now driving measurable results in both operations and guest experiences.
Solution: Invest in technology that supports revenue management, labor optimization, and guest personalization. Examples include AI-driven tools for staffing and pricing or systems that enhance the booking experience.
Impact: Hotels using advanced technology see improved financial performance and operational efficiency.
“Technology is driving financial results. There are so many tools available now to help manage costs and predict guest behavior.”
Why It Matters: In an operating environment where margins are squeezed, technology offers a scalable solution to increase revenue, reduce inefficiencies, and earn profits. Hospitality leaders who embrace these tools can deliver sustainable results.
Want more? Listen to our full discussion today on the Hospitality Daily Podcast (available on Spotify or Apple Podcasts)
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A MESSAGE FROM JOSIAH
Discover How AI is Being Used in Hospitality Today
AI has quickly become one of the most transformative forces in our world. But what does that mean for you and your work in hospitality?
To answer that question, I’m gathering input from professionals across the hospitality industry and would really appreciate your participation. In exchange, I’ll send you an exclusive summary of what I find in the study. These insights will enable you to compare your experiences with others in hospitality and uncover practical ways to use AI in your work and business in 2025.
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