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Today, a commercial leader who took her hotel collection to the top of TripAdvisor’s global rankings reveals how focusing on operational excellence drives guest satisfaction, builds loyalty, and increases demand and profitability.

Adele Gutman

Today, we’re learning from Adele Gutman, a culture and guest experience consultant who was previously the Vice President of Sales, Marketing, and Revenue at The Library Hotel Collection.

The Big Idea: Empowering your teams to operate with excellence can accelerate your business success, even if you’re leading another function.

Why it Matters: Effective operations leadership enables memorable guest experiences, fueling higher satisfaction, premium pricing, and lasting brand loyalty.

Today’s Takeaways:

  • Empower Your Team: Give your staff the freedom to make decisions that prioritize guest satisfaction without fear of repercussions. Encourage them to act with kindness and flexibility.

  • Foster a Culture of Care: Promote a work environment where every team member feels valued and respected. Regularly discuss the importance of compassion and collaboration.

  • Continuous Improvement: Implement a system where staff can share their ideas and best practices for improving guest experiences. Make this a regular part of team meetings.

  • Celebrate Successes: Recognize and reward staff for their contributions to high guest satisfaction scores. This boosts morale and encourages continued excellence.

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State of the Hotel Industry Survey

As we wrap up 2024 and head into 2025, I want to give you a clear, data-driven look at where the hotel industry stands today.

That’s why I'm reaching out to everyone in hospitality—from front-line workers at independent properties to C-suite executives at major brands, management companies, and ownership groups, as well as technology providers—to understand their biggest challenges and opportunities ahead.

This survey takes just three minutes to complete, and as a thank you, I'll send you the complete results to help inform your strategy for 2025.

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-Josiah

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