The major trends forecast for the hotel industry this year range from hotels looking for more software-as-a-service (SaaS) solutions to streamline their IT and operations departments, to Baby Boomers stepping down as the dominant global consumer giving way to Millennials becoming the dominant global traveler.
Customized mobile applications such as e-check-in and e-menu options are on the rise, as are, hotel marketing trends such as dynamic rate marketing and social media driving consumer purchasing power.
Revenue growth across the industry has risen rapidly with the global industry having been worth $457 billion dollars in 2011, but now forecast to reach $550 billion dollars by the end of 2016, which is no ordinary feat and shows the global demand for hotel occupancy as more and more people are travelling internationally.
For an illustration of the top trends for the year ahead, why not have a look at this infographic produced by The Dunloe Hotel:
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